Fun and Creative Business Marketing Techniques and Methods!

One of the most important parts of a business be it old or new is getting the word out via advertising and marketing. The problem with this is finding effective techniques in which to advertise and market your business. You can do this by sitting down and brainstorming methods to bring attention to your website, or use some of the methods in the following list to help.

If your business is completely online you may want to use a different method of marketing than if you had a physical business. However, if you have a physical business you may want to use a different technique of advertising than if you were an online business, although these days if you have a physical business it's good practice to have a website anyway.

Remember, this is only a short list compared to the possibilities of fun and unusual techniques to get your business attention. Alright, on to the fun an unusual business marketing techniques your interested in learning about!

You can use this fun technique to advertise a business anywhere. Use your own vehicle or pay multiple people to advertise your business on theirs! Best part, this is a way to get attention to your business from anywhere.

Say you have a physical business with a store online as well, you would not only benefit from local business, but potential online clients from any road trips the people may go on out of town! If you live in a town of 25,000 people and you have several people advertising your business on their car or trucks who go to events, drive around town, etc they are going to be seen by many people.

Possible ways to advertise on cars include; door magnet, bumper stickers, window decals, body decals or even full body decals.

This is an older technique, but it works and is not as common as it once was. Printing out flyers isn't very expensive and this is something you can either do yourself, or pay a little for someone else to do for you. Good places to do this is highly trafficked locations such as Wal-Mart entrances.

If your handing out flyers to every person you can it likely will not take long to pass out 100's. If this sounds like it may be too expensive, ask yourself "what type of people would want the product?". For example if you're selling toys, hand the flyers to people with children or young adults.

Another older technique that can be good exercise. Imagine going to your door and you see something hanging on the door, you're going to look at it right? The trick is to make your door hanger catch people's attention, this is good with a "SALE" or "Discount" offered on it.

Like above, if you are hanging them on every door around town this could begin to get expensive quickly, so again do a little research. For example if you run a car dealership that's selling high class cars like BMW's you would probably benefit better by hanging them in more wealthy neighborhoods.

This one seems like common sense, but you might be surprised how many business's have yet to realize the marketing potential from this technique! Simply start an account on social media websites and fill out information about your business and update with posts about upcoming events, sales, etc.

Facebook for example, you could create a fan page and offer a limited time discount once you hit a certain amount of "fans" or "likes".

This one is starting to become a little more known as "spinning", but basically you are paying people to go out to a busy intersection and hold a sign for people to read. They can stand there, spin the sign for attention, dance, etc.

Interested in knowing which sign holder is bringing in the most business? Simply try putting a unique number on each sign for people to see or "Mention #32 for $32 off!"

Sometimes people like knowing money they spend at a business is also helping people in need. You could do a fundraiser or drive in many ways. You can choose to do one, or all and still grab attention to your business.

1. Plan a food drive: People drop off 1 or more can food products and get a coupon in return good for your business.

2. Have an interactive fundraiser: Get word out that you are planning a fundraiser for a non-profit organization and get people to volunteer in chance of getting free product, or large discounts. For example, the fundraiser volunteers who raises the most money gets a free product(s) or in store credit.

Another charity marketing technique to gain your business attention from the public. If you have a Facebook account for your business, announce on it that you will donate so much money for each "like" your page gets up to so many.

For example, if you would like to donate $100 to a charity you could announce you will donate $1 for every "like" your fan page gets up to 100, or $0.10 per "like" up to 1,000 likes and get even more people involved!

Alright your probably thinking to yourself "this one is common sense", but you might be surprised how many businesses out there still do not take advantage of this creative marketing technique! In basic these items have your business information; name, address, phone number, email and website if you have one.

The "creative" part however is the design of your product, this is where you as a business owner get to have fun and experiment. Brainstorm and come up with several possible designs for your related area of business, choose one or all of the designs and see which people tend to take/like more. With this it's all about keeping the client interested enough not to toss it away when they get out of view.

Note: A good rule on this one is to keep all products the same overall design (to match). This way no matter if a person sees a business card or a person writing on a notepad they know right off it's the same business.

This marketing technique is becoming more and more popular with business's of all sizes. It gives your business the advantage to be creative and unique while at the same time getting the work seen by multiple people over a long period of time! You may decide to go with a single design/phrase or create many designs based around your business, and that's the fun part!

Unlike with the previous method, the designs of t-shirts can be unique. The only main part that should remain the same is the business name. There are also several ways you can get your shirts out there as well from selling them to giving them away at events or as incentive prizes!

Note: The same goes for other products as well, hats, pens, if you sell beds maybe do it on a fleece throw (you get the idea).

This goes with the above technique, instead of selling or just giving a shirt away not knowing when someone might wear it, you could pay people or offer big discounts if they wear a shirt for your business. There are plenty of people out there, especially with the job economy that could use a little extra cash and be willing to wear your shirt!

You can have fun with this as well, if you have multiple shirt designs, give them a couple different ones (or one of each) and they can alternate days wearing them. You can request they wear the shirt(s) on certain days, walk around an event with it on and so on.

Note: A way to monitor and be sure they are wearing your shirt as requested, you can ask them to take pictures throughout the day when they are supposed to be wearing the shirt. This works best if they have the ability to take a picture with a time stamp on it.

This is another creative method you can bring to your business. Instead of doing another boring "25%" off sale, make it more fun and creative by throwing an odd sale. Some examples would be "I just had a baby, you get 25% off" or "Car got scratched, you get 10% off". This allows you to throw attention grabbing randomness at people they are not used to seeing, while being interactive with people at the same time.

Start a niche discount, for example if you're the type of person that it's hard to make laugh you could use "Make me laugh within 2 minutes and you get 10% off" and that would become your niche. This technique gives you the ability to be creative, and have fun with it at the same time.

If you have a business then you know word of mouth is some of the best kind of advertising out there, so use this to your advantage. Purchased word of mouth allows you to get creative in how you request the person to talk about your product. You might want them to just tell friends and family in their own words, you may want to create phrase for them to say and so on.

This is great because not only does word of mouth go on to the person they are talking to, but those in hearing distance may catch up on the product as well. Then what happens, those people start talking about it!

Thanks for reading. What are some fun and creative techniques you have used (or know of) to advertise or market a business? Share with us in the comments below.